Mr. Sim is the Managing Director of Venda Engineering & Trading Pte Ltd. He was a former director of Ananda Engineering Pte Ltd and has more than thirty years of experience in fleet vehicle maintenance. He is reputable businessman who has secured many contracts for the company.

During his term as director of Ananda Engineering from 1995-2003, Mr. Sim managed the operations of fleet vehicle maintenance of Citycab Taxis, Mercedes Benz Taxis, Commercial Vehicles, Citylink buses as well as SBS buses. As an in-house contractor, Ananda Engineering also provided skilled manpower for Volvo warehousing and maintaining of Volvo buses located at Delgro Engineering Pte Ltd.

Apart from these, Mr. Sim has more than 40 years of experience in spray-painting, bodywork repair and vehicle maintenance of army vehicles as a contractor for Indeco Engineers Pte Ltd. He also has experience in providing grooming services for police vehicles as a contractor of Indeco Engineers Pte Ltd.

Currently, Mr. Sim is responsible for the day-to day running of the business with a particular emphasis on sales and business development, making sure that the business continues to grow by way of developing new clients whilst maintaining its existing customer base and establishing sustainable and profitable relationships with customers, suppliers and stakeholders.